Our Communication Program
Available in: Undergraduate College & Evening Undergraduate Programs
The B.A. in Communication provides students with extensive knowledge of the communication process as dynamic, content-driven, and audience-dependent. Students will develop their abilities to research, prepare, create, perform, and interpret messages in face-to-face and mediated contexts. Through applied coursework, students can explore the fields of digital media and public relations as interdisciplinary career options. Our graduates begin their careers with a deeper understanding of themselves as communicators equipped to effectively represent their ideas and the ideas of others in their lives, professions, and communities.
- Professional Communication
- Digital Media
- Public Relations
I have learned the importance of communication and how vital communication is in any context. I’ve grown more confident in my speaking abilities and understand how to communicate in different situations and with different people.Jasmine Carter, Communication Major, ’19
- All majors have the opportunity to design communication materials for on campus projects as well as local organizations and clients.
- All majors complete an internship in their concentration.
- Students have the opportunity to present research in the Southern States Communication Association and/or the National Communication Association.
- Academic achievement in communication is recognized by Lambda Pi Eta Honors Society, the national honors society for the National Communication Association.
Professional Communication increases students’ understanding of collaboration, conflict management, organizational culture, and the world of work. This concentration prioritizes oral and face-to-face communication in the context of our increasingly digital world.
The digital media concentration provides students with an introduction to theoretical knowledge, technical production, and artistic skills to tell compelling stories in the digital age. Student experiences in this concentration culminate in the creation of a short film.
Public Relations introduces students to public relations as a communicative activity focused on influencing others, building relationships, and managing the perceptions of an individual, group, or organization. Students will gain experience in presenting, developing strategies, and participating in a public relations campaign.
Whether you plan on working in Corporate America, government, politics, civic advocacy, non-profit, or even attending law school; the in-depth courses provided through this program will allow you to develop and strengthen universal skills, including verbal communication, collaboration, and conflict-management. Graduates from this program have attained internships and job placements in various institutions, including:
- British Embassy Scottish Affairs
- Vista Build
- City of Columbia
- Cal State, Northridge (California)
- Kayi and Wilkes Law Firm
- SC United FC
Tamara L. Burk, Professor of Communication
B.A., M.A., University of Maine; Ed.S., Ph.D., College of William and Mary.
Monika Alston-Miller, Associate Professor of Communication
B.A., University of Richmond; M.A., Ph.D., Pennsylvania State University.